We're a progressive and connected comms agency
We connect the modern impact drivers of PR, Sustainability, Employee Experience and Influence to help businesses win in our increasingly values-based world. It all adds up to a vision of creating a progressive and connected creative agency that helps clients find new ways to grow.
Explore our services
- Reputation
- Brand
- Creativity
- Employee
- Social
- Influencer
- Sustainability
- Tech
- Reputation management
- Crisis playbook creation
- Crisis simulation training
- Live issues consultancy
- Issues monitoring and tracking
- Stakeholder mapping and engagement
- Media training
- Public and regulatory affairs management
- Brand creation and building
- International brand management
- Competitor mapping
- Product launches
- Leadership communication support, including social profile and speech writing
- Influencer engagement
- Roadshows for local markets
- Creative and content strategy
- Storytelling and narrative development
- Visual identity
- Workshops: creative briefing, identity, story-mining
- Launch ideas
- Campaigns
- Full asset creation across all channels and platforms
- Video and photography shoots
- Employer brand development
- Employer Value Propositions
- Vision and values development
- Employee engagement
- Change communications strategy & roll-out
- Recruitment strategy & comms
- Workshop and leadership team facilitation
- Pulse surveys & engagement surveys
- Community management
- Social strategy
- Content creation
- Social media toolkits
- Content publishing
- Social research and analysis
- Social listening
- Influencer identification
- Influencer marketing strategy
- Campaign management
- Talent management and contracts
- Influencer marketing playbook
- Strategy definition and development
- Goals targets setting and roadmap development
- Stakeholder engagement
- Insights & analysis: issues, stakeholders, competitors and customers
- Materiality
- User Experience & Information architecture
- Content strategy & copywriting
- Creative concepting, ideation and Digital design
- End-to-end delivery of technical builds including apps, websites, intranets, games, hubs and content management solutions
- Search engine optimisation
- Hosting & maintenance
- Monitoring and tracking of brand health, product affinity and technical solutions
Our brilliant clients
Awards
Winner - EBMA Best Communication of Employer Brand to Internal Audience and Best Use of Digital, September 2023
Life at TUI
Uniting and re-energising over 60,000 employees worldwide? Let’s TUI it.
Life at TUI
Uniting and re-energising over 60,000 employees worldwide? Let’s TUI it.
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EMEA SABRE | Fashion & Beauty: PUMA, Stitch + Spice - Winner & 4th Best in Show
2025 -
In2 SABRE | DE&I Initiative - Winner
2025 -
PRWeek People & Places | Diversity & Inclusion - Finalist
2025 -
PRWeek UK | Large Consultancy of the Year - Highly Commended
2024 -
PRWeek UK | Best Places to Work - Finalist
2023 -
PRWeek UK | Large Consultancy of the Year - Finalist
2023 -
PRWeek UK | Best PR Event: PUMA, Conference of the People - Finalist
2023 -
PRWeek UK | Best Use of Content: Panasonic, Technicolour Sound - Finalist
2023 -
RAD Awards | Offline Communications: The AXA Hello - Winner
2023 -
SABRE EMEA | Crisis Management: Subway, 100% Tuna - Winner
2022
We're part of Publicis Groupe
Publicis Groupe is the third largest comms group in the world. And being part of this Groupe means that all MSL UK clients have access to award-winning services from across the company. What unites all Groupe agencies? A common purpose, a powerful spirit, shared behaviours, great character and a relentless focus on clients.
