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INSIGHT

What will a US-China trade war mean for Europe?

08 May 2018

On the campaign trail, Trump – businessman and reality TV star – presented himself as a force for change who would bring manufacturing jobs ...

EVENT

What's the future for influencer marketing?

02 May 2018

Our Harnessing the Power of Influencer Marketing 2.0 event shone a light on the influencer marketing landscape with an expert panel of speak...

EVENT

Emerging trends from PR Week's PR360 conference

02 May 2018

PR Week’s fourth annual PR360 conference took place last week at County Hall on London’s Southbank. Here’s a recap of the key things I learn...

INSIGHT

Under the influence

27 April 2018

Anna Whitehouse a.k.a Mother Pukka tells us her story of being an influencer and how best to co-create content campaigns.

EVENT

Event: Harnessing the Power of Influencer Marketing 2.0

26 April 2018

Influencer marketing is well and truly on the communication map, and is set to stay. Brands need to know how to harness the power of social ...

News

Selena Dhanak is announced as PR Week’s BME Mentoring Scheme mentee

12 April 2018

Last week Senior Account Manager, in MSL’s Health team, Selena Dhanak was announced as a mentee in the BME PR Pros mentoring scheme in assoc...

INSIGHT

Get more out of Gen Z in the workplace

10 April 2018

Gen Z, people born between 1995 and 2010, are arriving into the world of work and will be making their mark for several years to come. Each ...

EVENT

How PR can encourage positive change in the travel industry

03 April 2018

We’re always keen to hear what’s going on in the industry, and last week some of us attended a panel event hosted by the PRCA. We listened t...

INSIGHT

The Rise of a New Breed of Social Journalism

16 March 2018

The question of whether or not social media is here to stay is long gone. Brands now have the ability to reach millions of consumers directl...

INSIGHT

Playing matchmaker: How to find the right influencer

12 March 2018

As loyal communities have grown around social influencers, brands have been able to reach wide and engaged audiences using them as intermedi...