Healthcare Communications - Capability

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From health and well-being to the high street

Our team will help you to realise and deliver your health communications goals within the framework you work in. We're as adept at delivering medical education programmes as we are at telling your story in the media and online. With the perfect blend of experience and expertise, our team will help you understand your brand goals and how to achieve them within the framework you work in, whether that’s ethical pharma or over-the-counter medicines.

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Our Capabilities

The MSL healthcare team have a wealth of experience across the communications landscape. When it comes to product launches, we understand your business objectives and everything about the proposed environment before you launch so you can make maximum effect. Put simply, your product is in safe hands. If you need audience insight, we use qualitative and quantitative measures to develop a clear picture of who you are targeting – allowing you to create and tailor meaningful communications. When it comes to issues management, we know that a crisis in the healthcare industry can be catastrophic. That’s why we’ve built a team with expertise in managing issues from both an in-house and agency perspective.

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Our Therapy Expertise

The MSL team have a breadth of expertise in a growing number of therapy areas including: Oncology, Respiratory, Infectious disease, Neuroscience, Cardiometabolic disease, Consumer healthcare, Women's health, Men's health

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INSIGHT

Is AI Changing the Future of Healthcare?

30 November 2017

We live and communicate in an age where demands on our time are high and technology is part of our everyday lives, present in almost everyth...

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INSIGHT

The Focus of Global Healthcare Communication: Exploring Marketing Strategies

23 August 2017

Gone are the days of global marketing strategies primarily focusing on Western Europe’s ‘Big 5’ and North America, when a ‘one-size- fits-al...