Here's what's happening
EBMA Winners!
We were winners at the Employer Brand Management Awards 2023! Gold for Best Communication of the Employer Brand to the Internal Audience and Silver - Best Use of Digital with our client TUI.
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MSL launches standalone social media division
MSL has announced the launch of a specialist full-service social media arm, On Social.
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Can we ever truly connect with deskless employees?
Deskless employees make up 80% of the global workforce; their ability to help organisations grow and thrive is huge yet businesses continue to struggle to connect meaningfully with them. See the full event write up.
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MSL launches new measurement tool
MSL UK has launched its measurement and insight platform MSL Bridge, which enables brands to evaluate earned media campaigns against business objectives.
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MSL appoints new Creative Director Janelle Feliciano
Janelle Feliciano has been appointed as MSL UK’s creative director, following recent account wins at the agency including Renault, Nintendo, Bourjois and Barilla.
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Disability and neurodiversity in PR
Many of our standard working practices and environments are exclusionary to disabled or neurodivergent talent. Given that 19 per cent of working-age adults in the UK have a disability and one in seven people are neurodivergent, this...
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Renault hires MSL for social media marketing
Vehicle manufacturer Renault has appointed comms agency MSL as its retained social media marketing partner in the UK.
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Will metaverse cultivate or kill company culture?
Despite recent headlines we all know that the metaverse will continue to change the way we work, but away from the functional benefits are businesses prepared to manage it's impact on company culture? Read the write-up from our latest...
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RAD Awards Shortlist 2023
We are chuffed to be taking home a win for Offline Communications for our work with AXA UK from the The RAD Awards!
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PR Week Sponsor: Young Gamechanger of the Year 2022
This award, sponsored by MSL, goes to Adina James.
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Pay Gap between Black and White Influencers stands at 22 per cent
A new report by MSL UK has found a pay gap of 22 per cent when the fees paid to black influencers are compared to those of their white counterparts.
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Why value and values win in a recessionary market...
Rising costs of production, the energy crisis, dropping living standards, lower consumer sentiment, interest rate challenges, consumers actively cutting back… the list goes on. So, if the light at the end of the tunnel is in fact...
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Budweiser Brewing group appoints agency help launch zero-alcohol Corona Cero
MSL UK has been hired by Budweiser Brewing Group to spread awareness and sampling of the latest non-alcoholic lager to hit the fast-growing ‘no and low’ alcohol drinks market.
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